About the RoleWe are looking for a dynamic Influencer Marketing Manager to lead our influencer collaborations
and brand advocacy programs.
This role will be responsible for identifying, building, and managing
relationships with influencers across multiple platforms, ensuring impactful campaigns that drive
brand awareness, engagement, and conversions.
Key Responsibilities:
● Develop and execute influencer marketing strategies aligned with brand objectives.
● Identify and onboard relevant influencers across Instagram, YouTube, LinkedIn, X (Twitter),
and emerging platforms.
● Manage end-to-end influencer campaigns: briefing, negotiations, contracts, content
approvals, and reporting.
● Collaborate with the content, social media, and creative teams to ensure consistent
messaging.
● Monitor influencer-generated content for brand alignment and compliance with guidelines.
● Track campaign performance using analytics tools and prepare detailed reports on ROI and
KPIs.
● Stay updated on influencer marketing trends, competitor activities, and emerging
opportunities.
● Foster long-term relationships with influencers and agencies to build a strong brand
community.
Skills:
● 1-2 years of experience in influencer marketing, social media, or digital marketing.
● A strong network of influencers across relevant niches is a plus.
● Excellent communication, negotiation, and relationship management skills.
● Proficiency in influencer marketing tools/platforms (e.g., Upfluence, Grin, Aspire, or
similar).
● Data-driven mindset with the ability to analyze metrics and optimize campaigns.
● Creative thinker with an eye for trends and engaging content.
