About Vaidya Nandram Gigraj Chamria Founded in 1860, Vaidya Nandram Gigraj Chamria is one of India's oldest and most trusted heritage FMCG brands. For over 165 years, we have been delivering quality digestive and wellness products that have earned the trust of generations of consumers.
Today, we are expanding our footprint across India through a growing portfolio of digestive products, confectionery offerings, and innovative wellness solutions. As part of our growth journey, we are seeking an experienced Senior Sales Manager to strengthen our sales and distribution network and drive the next phase of market expansion.
Role Overview The Senior Sales Manager will be responsible for driving sales growth, expanding distribution channels, developing key trade relationships, and increasing market penetration across assigned territories. The ideal candidate should have strong FMCG sales experience, deep trade knowledge, and a proven ability to build and scale distribution networks.
Drive monthly, quarterly, and annual sales targets across assigned regions.
Appoint, develop, and manage distributors, super-stockists, wholesalers, and channel partners.
Expand product availability and visibility across General Trade, Wholesale, and Retail channels.
Identify new business opportunities and develop market expansion strategies.
Strengthen relationships with distributors, retailers, and key trade accounts.
Execute sales plans to increase market share and business profitability.
Monitor market trends, competitor activities, and customer feedback.
Collaborate with marketing teams to execute trade promotions and market activation initiatives.
Lead, motivate, and support field sales teams to maximize performance.
Ensure efficient stock management, collections, and sales reporting.
Prepare sales forecasts, territory plans, and growth reports for management.
Minimum 10 years of experience in FMCG sales and distribution.
Proven track record of achieving and exceeding sales targets.
Strong expertise in distributor management, channel development, and retail expansion.
Established network within FMCG trade channels will be an advantage.
Excellent communication, negotiation, and leadership skills.
Ability to analyze market opportunities and execute growth strategies.
Willingness to travel extensively for business development and market visits.
MBA or equivalent qualification preferred.
Salary: ₹50,000 – ₹70,000 per month
Career growth opportunities within a rapidly expanding FMCG organization
Direct exposure to leadership and strategic business initiatives
Be part of a 165+ year-old heritage brand with a strong legacy and reputation.
Opportunity to play a key role in the company's expansion across India.
Work closely with senior leadership and contribute to strategic growth initiatives.
Build a long-term career with a company focused on innovation, quality, and market leadership.
