
To investigate the role and responsibilities of Media Relations Executives in organizations.
To evaluate the impact of Media Relations Executives on enhancing corporate communication strategies.
To identify the key skills and competencies required for a successful Media Relations Executive.
Conduct a literature review on the role of Media Relations Executives in organizations.
Analyze case studies of successful corporate communication strategies influenced by Media Relations Executives.
Interview practicing Media Relations Executives to understand their daily tasks and challenges.
Identify the key skills and competencies necessary for individuals aspiring to become Media Relations Executives.
Develop recommendations for improving the effectiveness of Media Relations Executives in enhancing corporate communication strategies.