Create a cloud-enabled system to track customer loyalty through interaction metrics, purchase patterns, and engagement data, offering actionable insights to brand managers.
Collect customer purchase history, app usage, and engagement metrics.
Develop loyalty scoring algorithms using interaction data.
Store and process data securely on cloud servers.
Build dashboards visualizing loyalty scores, retention trends, and churn predictions.
Provide recommendations for personalized marketing and loyalty campaigns.
Document system design, scoring methodology, and analytics results.
