
To explore various services rendered by public and private sector banks.
To find if the customers are aware of all the services available in their banks.
To compare the quality of service based on customer perception.
To find out whether they are satisfied with the quality of services with respect to product people and process.
To identify the degree of importance attached to various dimensions of service quality.
Identify the working and living condition of customers.
Verify customer satisfaction towards services given by banks.
Suggesting suitable suggestions in the areas of dissatisfaction.