To evaluate the level of consumer awareness about mutual funds in the financial market.
To examine the factors influencing investor attitude towards mutual funds, such as risk tolerance and investment goals.
To analyze the impact of consumer awareness and investor attitude on mutual fund investment decisions.
To provide recommendations for improving consumer awareness and enhancing investor attitudes towards mutual funds.
Conduct a literature review on consumer awareness and investor attitude towards mutual funds.
Design a survey questionnaire to gather data on consumer awareness and investor attitudes.
Collect and analyze data from a sample of investors in mutual funds.
Interpret the findings and draw conclusions regarding consumer awareness and investor attitude towards mutual funds.
Develop recommendations for financial institutions and policymakers to enhance consumer awareness and improve investor attitudes towards mutual funds.
