Developing a Content Strategy for Social Media and Email Marketing
Understanding of Delivery Apps such as Zomato, Swiggy etc
Own Laptop, Stable internet connection Snapshot of the topics covered are
Week 1 - Introduction to Zomato and Food Tech in General
Week 2 – Know your Customer
Week 3 – Type of Content and Writing Brief
Week 4 – Making Content Calendar and Deciding Frequency
Week 5 – Understanding Viral Content and Memes
Week 6 – Email Content and Personalization
Week 7 - Presentation
