Growth drivers of NRI wealth management demand (remittances, inheritance, investment appetite).
Comparative analysis of services offered by private banks (HDFC, ICICI, Axis) vs. PSUs (SBI, BoB).
Key differentiators: Digital tools, tax advisory, global investment options.
Recommendations for banks to capture this high-margin segment.
Key Insight: Private banks dominate due to better digital platforms & global partnerships, but PSUs are catching up with trust and lower fees.
Survey 100+ NRIs on bank preferences (Google Forms template available).
Compare 3 private vs. 2 PSU banks on 5 service parameters.
Calculate AUM growth rates (2018–23) from annual reports.
Profile one successful NRI wealth product (e.g., ICICI’s US Equity Portfolio).
Use pie charts (market share), SWOT tables.
