Digital banking services of financial awareness A Case Study on - Punjab National Bank
Adhiita Consultancy ServicesFinance And Accounting ManagementProject Objectives:
To analyze the digital banking services offered by Punjab National Bank (PNB) in promoting financial awareness among customers.
To assess the impact of these digital banking services on customer satisfaction and financial literacy.
To evaluate the challenges and opportunities faced by PNB in implementing digital banking services for enhancing financial awareness.
Project Tasks:
Conduct a literature review on digital banking services and their role in enhancing financial awareness.
Analyze the digital banking services provided by PNB and compare them with industry best practices.
Design a questionnaire or survey to gather data on customer perceptions and experiences with PNB's digital banking services.
Collect and analyze the data to evaluate the effectiveness of PNB's digital banking services in promoting financial awareness.
Identify the key challenges and opportunities for PNB in leveraging digital banking services for enhancing financial literacy among customers.
