Evaluating the Impact of Financial Advisors on Customer Satisfaction for ICICI Prudential Life Insurance Company
ICICI prudential Life insurance Insurance And Customer Relationship ManagementProject Objectives:
To analyze the role of financial advisors in promoting life insurance products offered by ICICI Prudential.
To assess the relationship between financial advisor interactions and customer satisfaction levels.
To identify opportunities for improving the effectiveness of financial advisors in driving sales and customer retention.
Project Tasks:
Conduct a literature review on the importance of financial advisors in the insurance industry.
Collect and analyze data on customer satisfaction levels before and after interactions with financial advisors.
Interview financial advisors and customers to gather insights on their experiences and perceptions.
Identify key areas for improvement in the training and support provided to financial advisors.
Present findings and recommendations to ICICI Prudential Life Insurance Company management.
