To assess the current user interface and user experience design of a selected e-commerce platform.
To identify key areas for improvement in the UI/UX design to enhance customer satisfaction.
To plan and implement design changes based on user feedback and industry best practices.
To evaluate the impact of the redesigned UI/UX on customer satisfaction and engagement metrics.
To provide recommendations for further enhancements in the UI/UX design of e-commerce platforms.
Conduct a comprehensive review of the existing UI/UX design of the selected e-commerce platform.
Develop user personas and conduct usability testing to identify pain points and areas for improvement.
Redesign key components of the UI/UX based on research findings and user feedback.
Implement the redesigned elements on the e-commerce platform and monitor customer feedback.
Analyze customer satisfaction metrics before and after the redesign to assess the impact of the changes.
Write a detailed report outlining the research methodology, findings, and recommendations for future improvements.
