
To investigate the current utilization of artificial intelligence in sales and marketing strategies within the business development executive role.
To analyze the benefits and challenges of incorporating artificial intelligence in sales and marketing strategies for business development executives.
To propose recommendations for improving the integration of artificial intelligence in sales and marketing strategies for business development executives.
Conduct a literature review on the use of artificial intelligence in sales and marketing.
Collect data from business development executives regarding their experiences with artificial intelligence in sales and marketing strategies.
Analyze the data to identify trends, challenges, and opportunities related to the integration of artificial intelligence in the role of a business development executive.
Develop recommendations for business development executives on how to effectively leverage artificial intelligence in their sales and marketing strategies.