To identify the key factors that influence sales performance for sales executives in the retail industry.
To analyze the relationship between these factors and the overall sales outcomes achieved by sales executives.
To provide recommendations for improving sales performance based on the findings of the research.
Conduct a literature review to identify relevant theories and research studies on sales performance in the retail industry.
Develop a survey questionnaire to gather data from sales executives working in the retail sector.
Analyze the survey data using statistical methods to identify the most significant factors influencing sales performance.
Prepare a research report outlining the key findings and recommendations for improving sales performance for sales executives in the retail industry.
