
To analyze the role and effectiveness of financial advisors in acquiring new customers for ICICI Prudential Life Insurance Company.
To evaluate the impact of financial advisors in retaining existing customers and building long-term relationships.
To identify best practices and strategies used by financial advisors to enhance customer acquisition and retention.
To provide recommendations for ICICI Prudential Life Insurance Company on how to optimize the performance of financial advisors to drive business growth.
Conduct a literature review on the significance of financial advisors in the insurance industry.
Collect and analyze data on customer acquisition and retention rates attributed to financial advisors at ICICI Prudential Life Insurance Company.
Interview financial advisors and customers to gather insights on their experiences and preferences.
Develop a report outlining findings, recommendations, and potential strategies for ICICI Prudential Life Insurance Company to enhance the role of financial advisors.