
Retail investors often make irrational financial decisions due to psychological biases, leading to suboptimal returns. Behavioral finance studies how emotions and cognitive errors influence investing.
Identify most common biases among Indian retail investors.
Measure impact of biases on portfolio performance.
Suggest de-biasing strategies.
Design Survey Questionnaire (Google Forms template).
Collect 200+ Responses (Reddit, LinkedIn, broker communities).
Run Statistical Tests (Excel/SPSS guide provided).
Compare with Global Studies (US vs. India bias trends).
Present Case Studies (Paytm, Bitcoin, Yes Bank).