This project aims to develop a Recruitment Customer Relationship Management (CRM) system that tracks interactions with potential candidates. The platform supports relationship-based marketing strategies to nurture talent pools and improve long-term hiring success.
Study CRM concepts in recruitment marketing.
Identify key candidate relationship touchpoints.
Design database schema for interaction tracking.
Develop modules for recording communication history.
Implement reminder and follow-up scheduling features.
Create dashboards for candidate engagement tracking.
Analyze long-term conversion rates.
Conduct simulated recruitment marketing campaigns.
Generate detailed engagement reports.
Evaluate improvements in candidate retention.
Document system usability and scalability features.
Suggest integration with email automation tools.
