
Understand core concepts of sales management, business development, and client relationship building.
Develop skills in market research, lead generation, sales funnel management, and negotiation.
Apply analytical methods to identify sales opportunities and assess customer needs.
Demonstrate capability in designing and executing sales strategies aligned with organizational goals.
Enhance competencies in communication, persuasive selling, teamwork, and decision-making under realistic workplace scenarios.
Integrate academic knowledge of marketing principles and consumer behavior with practical sales techniques.
Build experience in using CRM tools and sales performance metrics to optimize sales processes and outcomes.
Conduct a detailed market analysis to identify potential client segments and untapped business opportunities.
Develop a comprehensive business development plan outlining sales targets, approaches, and timelines.
Simulate client interactions and negotiations, preparing presentation materials and product/service proposals.
Implement a sales funnel strategy including prospecting, qualifying leads, and closing techniques using case-based scenarios.
Analyze CRM data or create a mock CRM report to track sales activities and pipeline progress.
Prepare a professional sales progress report highlighting achievements, challenges, and recommendations for improvement.
Present the business development strategy to stakeholders, demonstrating effective communication and persuasive skills.