
To analyze the effectiveness of various telesales techniques in selling financial products.
To explore the factors that influence customer decision-making in purchasing financial products over the phone.
To assess the level of product knowledge and communication skills required for telesales executives in selling financial products.
Conduct a literature review on telesales techniques and their application in the financial services industry.
Design a survey to capture customer preferences and attitudes towards purchasing financial products through telesales.
Interview telesales executives and managers to gather insights on effective selling strategies and training programs.
Analyze data collected to identify key success factors in telesales of financial products.
Develop recommendations for training programs and strategies to enhance the performance of telesales executives in the financial services sector.