
To explore the impact of emotional intelligence on sales executive performance.
To identify the key emotional intelligence competencies that contribute to sales success.
To assess the relationship between emotional intelligence and customer satisfaction and loyalty.
Conduct a literature review on emotional intelligence and its relevance to sales performance.
Design a survey to measure emotional intelligence competencies among sales executives.
Collect and analyze data from sales executives and their customers to evaluate the relationship between emotional intelligence and sales success.
Present findings and recommendations for improving emotional intelligence skills in sales executives.