
To analyze the current consumer behaviour trends in the agricultural industry in India.
To investigate the marketing strategies employed by FMC India Pvt Ltd to target and attract consumers.
To assess the effectiveness of FMC India Pvt Ltd's marketing and advertising efforts in influencing consumer behaviour.
Conduct a literature review on consumer behaviour theories and its application in the agricultural industry.
Collect data on FMC India Pvt Ltd's marketing strategies and advertising campaigns.
Analyze consumer behaviour data and marketing strategies to identify key insights and recommendations for FMC India Pvt Ltd.